This is Sleeping baby a DTC Brand that was featured on Shark Tank and they focus on improving sleeping quality for babies.
Prior to working with us, they were about to have their email marketing done in-house because of the poor relationship they had with previous agencies and a lack in the quality of the emails set up by these ones. They were bored of agencies overpromising but underdelivering…
They couldn't go much longer and remain in the situation where they weren't getting responses to their simple questions, simple requests… Once they learned about our offer and track record, they wanted to give it one last shot before they took everything in-house. This client had everything down packed from product market fit (vital) to product operations to sales process conversion rate and offers. The biggest issue was no one could craft high level campaigns that highly resonate with the customers.
That’s when we came and improved some of their flows to make sure they don't leave a penny on the table, but we also focused heavily on the quality of their newsletters by setting up a content calendar and diversifying the type of campaigns they were sending and we also entirely reworked their segmentation. The goal was to make sure they nurture their customers by educating them, giving them great offers, asking for their opinion, showcasing new products… in short, creating a great relationship with them while remaining offensively profitable and squeezing profits!
Within 30 days they could generate scale from $477,000 to $577,000 per month. Since then, we’ve helped them generate $1.37M extra revenue in 1 year. They now consistently have 22%+ of their revenue generated through email marketing and are in the right spot to scale the business and become an 8-figure brand.